News / July 2019
Friday 5 July 2019
HASSELL announces seven new Principal promotions

International design practice HASSELL has promoted seven of its most talented people to the role of Principal as part of a number of promotions across the practice’s ten studios around the world.

In Australia, Natalie Busch, Ed Mitchell, Evodia Alaterou, and Keith Allen have been made Principals, as have Chong Wang, Tamagin Blake-Smith, and Klevis Koco in Asia.

These promotions follow the recent appointment of both Rebecca Mortimore and Mike Wood as Principals in the London studio.

HASSELL Managing Director, Steve Coster said the new Principals reflect a focus on both strategic intelligence and creative design. They have demonstrated strong leadership and broad influence across the culture of HASSELL, as well as being outstanding in winning and delivering world-class projects, and creating value for our clients.

“These promotions reflect each individual’s contribution toward designing the world’s best places – places people love. It recognises what they have achieved to date, but also our confidence in their significant contribution into the future,” Steve said.

“The number of promotions this year highlights our focus on being bold and confident in empowering and developing talent from within the business. It also reflects a better and more balanced representation of our practice including its geographic locations,” he said.

Further information on each appointment can be found below: 

Natalie Busch
Natalie is based in Perth and has been with HASSELL for 13 years. She has a leadership role within landscape architecture at HASSELL, and works with a wide range of loyal clients across traditional design boundaries due to her background in architecture and urban design – including key roles on projects such as Karratha Health Campus and Fiona Stanley Hospital.

Tamagin Blake-Smith
Tamagin is known across the practice for his tenacious and energetic pursuit of great project outcomes and for representing the best interests of his clients. Over the past eight years, Tamagin has drawn on influences across workplace and education sectors, engaging with what is driving change for clients including Arup and GSK in Singapore.

Chong Wang
Chong has played a lead role in HASSELL within the China region, particularly in urban design and public realm. With degrees in both architecture and urbanism, and experience in the Netherlands and Ireland, Chong brings an expansive, international approach to her work. During her eight years in Shanghai with HASSELL, Chong has played a critical role for clients including Shanghai Eastbund Investment Group and CR Land Shenzhen.

Ed Mitchell
Ed has been with HASSELL for 11 years in Adelaide and now Melbourne. Ed is central to the vibrant Studio culture in Melbourne and takes great ownership of his work on projects including the likes of the Melbourne Town Hall, Adelaide Zoo and the recent competition entry for the Adelaide Contemporary Gallery.

Klevis Koco
Klevis joined the HASSELL Shanghai studio in 2015 after 12+ years in China. He brings a truly international mindset to his work, speaking five languages – his native Albanian as well as English, Chinese, Italian and French. He brings curiosity, passion and thoughtful consideration to the design processes he leads and engages in – with proven results, including his current office tower project in Shanghai. 

Evodia Alaterou
Evodia has built a reputation for winning and delivering value to design projects through her strategic consulting work with clients. She combines qualifications in architecture and environmental psychology with a keen interest in business and people to unlock potential for projects including Arup IAG, and the University of Melbourne. With a particular focus on the evolution of organisations, Evodia has been able to develop strong long-term relationships with clients during her seven years with HASSELL.

Keith Allen
Keith can often be found at the wall, pen in hand, testing ideas and pushing others to do likewise. Throughout his 14 years with HASSELL based in Brisbane, he has demonstrated his passion and commitment to delivering great design outcomes – bringing innovative design solutions to solve complex problems. Most recently, Keith was instrumental to the success of the recent Cross River Rail Project bid in Brisbane, where he played a key role in shaping the architectural concept and character of the station designs.

L-R: Klevis Koco, Natalie Busch, Keith Allen, Chong Wang, Ed Mitchell, Evodia Alaterou, Tamagin Blake-Smith.

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