“I love working with a client on deep, complicated commercial and creative puzzles. The question is always the same – what is it that the person really needs?”
Nathan is the Regional Director for FreeState – a global network of experience designers and part of the Hassell family.
He’s a firm believer in the power of experience design to elevate design outcomes for people, places and brands – creating richer, more meaningful experiences.
To help make that possible, Nathan and his team look at every design challenge through four distinct lenses: brand, space, culture and technology. Weaving those strands together, they produce world-class environments and brand-led experiences for students, travellers, passengers, employees and visitors.
Always sharp and always ‘on’, Nathan has a great head for strategy and design as well as the ever-changing commercial landscape. He brings those strengths together to reach experience design outcomes with genuine impact and value for organisations – but most importantly, for real people.
- Melbourne Arts Precinct, Melbourne, Australia
- Suncorp, Brisbane, Australia
- Melbourne School of Engineering, University of Melbourne, Australia
- University of the Sunshine Coast, Sippy Downs, Australia